Launching 2024, this new timeless high-performance apparel line, with meticulous attention to detail, showcases the company’s finest expression of craftsmanship, materials and technical innovation
Callaway Apparel reveals its all-new Premium collection of apparel for men, the company’s finest expression of craftsmanship, materials, and technical innovation in a family of exquisite Polo Shirts, Sweaters, Trousers, Shorts and Jackets.
This elevated menswear capsule brings together elegant silhouettes with a refined sporting edge, and has been created with meticulous attention to detail, for the discerning golfer demanding the very best form, ultra-premium function and performance.
Oscar Feldenkreis, President and CEO of Perry Ellis International, commented: “We are very proud to bring Callaway Premium to market. It’s a beautiful, luxurious and carefully curated collection for the discerning golf aficionado who aspires to wear the finest high-performance apparel, both on and off the golf course.”
In the family of four Polo Shirts – ‘Heathered’ (seven colours), ‘Fineline’ (five colours), ‘Fashion Stripe’ (five colours) and ‘Jacquard’ (six colours) - fabrics are crafted from ultra-fine yarns for a luxurious feel. They are lightweight and cool to the touch, resistant to creasing, have enhanced colour saturation with a matte effect, and do not fade over time.
In addition to Polos, Tapered 5-Pocket Trousers (four colours) and Inseam Ergo Shorts (three colours), are beautifully elevated thanks to their premium yarn construction, giving superior lightweight performance and advanced moisture management properties.
Headlining Callaway Premium knitwear is the ultra-luxurious ¼ Zip Cashmere Sweater (six colours). This Mongolian Cashmere sweater is crafted from 100% responsibly-sourced Grade A Royal Cashmere, and is a standout piece for the golfing aficionado.
A Premium Crewneck Sweater (two colours), featuring a luxe cotton/cashmere and spun nylon blend is a perfect trans-seasonal option, with an added saddle shoulder design offering golfers a greater range of motion, with specially engineered rib cuffs and hem providing supreme stretch recovery.
For cooler days, on and off the golf course, a Premium High Gauge Quilted Jacket (two colours) is a timeless Harrington design featuring fluorocarbon-free water repellency and PrimaLoft insulation, making it a stunning crossover piece.
OVERVIEW - THE COLLECTION
Premium Heathered Polo
Colours: Ebony, Quarry, Peacoat, Light Chambray, Patina Green, Light Candy Pink, Light Limpet Shell
Featuring a two-tone soft-touch fabric for an incredible hand feel, this classic design is elevated simplicity at its best. Constructed using a high gauge knit process and premium yarns for longevity, fewer creases after washing, and an always new appearance. Polygiene is integrated into the fabric to reduce odour and keep players feeling fresh.
Premium Fineline Polo
Colours: Ebony, Peacoat, Light Chambray, Light Candy Pink, Light Limpet Shell
A subtle fineline design provides an eye-catching look. Featuring an incredible hand feel, this polo is constructed using a high gauge knit process and premium yarns for longevity, fewer creases after washing, and an always new appearance. Polygiene is integrated into the fabric to reduce odour and keep players feeling fresh.
Premium Fashion Stripe Polo
Colours: Caviar, Peacoat, Chambray
A refined modern stripe golf polo featuring an incredible luxe natural hand feel. Drirelease provides superior moisture management by engineering special yarns into the textile construction without chemicals.
Premium Jacquard Polo
Colours: Caviar, Peacoat, Chambray, Patina Green, Candy Pink, Limpet Shell
The classic jacquard features an incredible hand feel fabric that is constructed using a high gauge knit process and premium yarns for longevity, fewer creases after washing, and an always new appearance. Polygiene is integrated into the fabric to reduce odour and keep players feeling fresh.
Trousers & Shorts
RRP: £80 (trousers); £65 (shorts)
Colours: Caviar, Night Sky, Silver Lining
The classic five-pocket trousers and shorts are crafted from elevated premium soft yarns and construction for superior lightweight performance. Advanced moisture management keeps you dry on and off the course.
Premium Cashmere Sweater
Colours: Black, Almondine Heather, Flannel Heather, Peacoat, Marina, Blancmange
The ¼ zip Mongolian Cashmere Sweater is crafted from 100% responsibly sourced grade A long staple royal cashmere. Specially engineered for the elite golfer with higher tension rib cuffs and hem for better stretch recovery.
Premium Crewneck Sweater
Colours: Indigo Heather, Flannel Heather
The crew sweater features a luxe blend of cotton, cashmere, and core spun nylon for a luxe trans-seasonal option. Added saddle shoulders offer a greater range of motion, and specially engineered rib cuffs and hem provide better stretch recovery.
Premium High Gauge Quilted Jacket
Colours: Caviar, Night Sky
The timeless Harrington golf jacket that straddles golf and leisure. Crafted with a fine gauge synthetic fabrication, the jacket features fluorocarbon-free water repellency, is engineered for optimal mobility, and PrimaLoft insulation for lightweight warmth.
OVERVIEW - FEATURES & BENEFITS
Alloy Buttons - Color-matched to each garment and offer superior durability due to their unbreakable nature.
Collar Stand (Polos) - The lightweight stretch fused into the collar stand provides enhanced comfort and flexibility.
Self-Collar - The specially-crafted interlinings provide a more structured and tailored self-collar spread.
drirelease Technology - Each thread has been engineered with drirelease Technology — a chemical-free blend of hydrophobic and hydrophilic fibres that produce quick-drying, permanent moisture management that is both eco-friendly and sustainable.
Polygiene - Our synthetic Polos are made with Polygiene, an all-natural silver chloride found in soil and water that inhibits the growth of odour-causing bacteria. This ensures an odour-free garment wear after wear. The Polygiene finish is integrated into the yarn itself, so it will last the lifetime of the garment.
Swing Tech Technology - Engineered seam to give better range of motion and flexibility.
Elevated ‘Bug’ - Polos feature a subtle Callaway Chevron bug label on the right sleeve hem.
Nickel Zippers - The semi-auto lock sliding zipper is made with matte nickel coating and is engraved with the Callaway Chevron logo. This high-quality zipper ensures that the garment stays closed even when under pressure.
Special Rib Cuffs and Hems - Re-engineered rib cuffs and hems on our sweaters for better recovery and superior compression.
Embroidery - A tonal Chevron has been embroidered onto our sweaters for a premium finish.
Elastic Thread - Polos are crafted with premium elastic threads, this results in enhanced stretch and recovery, making them more comfortable to wear and easier to care for.
To book an appointment and view the collection contact your local area Sales Manager.