Combatting the elements and being comfortable playing golf in all conditions sits at the heart of this new technology-rich, authentic-to-golf apparel line for men.
The new Callaway Apparel 2024 Autumn/Winter Collection for men is in-store now, bringing together a host of leading fabric and performance innovations for the all-weather golfer.
The launch of Autumn/Winter 2024 underlines Callaway Apparel’s commitment to ‘We Fit The Game’, with a clean and classic collection of advanced WeatherSeries products for the very best performance on the golf course.
Each garment has been specifically designed to protect against the cold, wind and rain, and the collection offers versatility across a multitude of layering options including wind jackets, vests and fleeces.
A host of standout new introductions in the Men’s range include the all-new wind and water-resistant Sherpa Vest, featuring a four-way stretch, soft shell outer and a highly thermal Sherpa fleece lining.
Offering a luxurious feel, the new Aquapel Premium Hoodie showcases an Aquapel finish, featuring a thermal brushed inner fabric and Swing-Tech Technology.
For all-weather performance, 2024 also sees a hugely upgraded StormLite II Waterproof Rain Suit, a lightweight waterproof solution with a jacket showcasing Swing-Tech Technology.
Aquaguard pockets, Velcro cuffs, a two-way zipper, chin guard and adjustable toggle hem are all strong features. The accompanying Trousers feature three-layer knit fabric with stretch and comfort-stretch waistband.
One of the collection staples is the thermal Hex Fleece, with a thermal brushed interior and a hexagon pattern exterior for added texture, it benefits from Callaway’s Opti-Dri moisture-wicking technology, for both a dry and warm feel.
Commenting on the launch of AW24, Helen Willsmer, Brand Director at Callaway Apparel, said: “This is a very focused and succinct collection for men which we are extremely proud of. It’s a beautiful, instantly appealing collection that will perform at the highest level for the all-weather golfer.”
Aligned to the hardware brand, a host of industry-leading key technologies sit at the heart of the products within its COLD. WIND. and RAIN. sub-categories.
COLD. offers PrimaLoft functionality at the very highest level. It’s also water-repellent and breathable. This insulation filling protects the body from moisture and keeps you dry and warm. In addition to optimum thermal output in all conditions, PrimaLoft simultaneously ensures a low weight without increasing volume.
WIND. garments feature SINGTEX STORMFLEECE, a breakthrough technology for the textile market that not only helps shield the wearer from biting autumn and winter chills, but also remains extremely lightweight and eco-friendly.
In RAIN. Nanotex Aquapel uses eco-conscious water repellence technology that works at the molecular level of a fabric’s fibres, creating ‘whiskers’ that change the surface tension of the fabric, making it highly-resistant to water.
