New National Packs in UK, Scotland & Ireland Colourways
Volvik, brand leader in multi-coloured performance golf balls, is introducing a patriotic flavour to its top-selling VIVID golf balls with special boxes and packs designed for golfers looking to reflect their national colours on the fairways.
A nine-ball box of VIVID ‘Patriot’ golf balls contains three packs of Red, White & Blue colours representing the United Kingdom’s Union Jack Flag. A similar box containing three Green, White & Orange balls should appeal to players with Irish allegiances; while a six-ball pack of Blue & White coloured balls is matched with a polished ball-marker embossed with the Saltire and hat clip for Scottish golfers and visitors to the Home of Golf.
“The matching of national colours has worked well in other Volvik markets like France and Spain and we see these three special boxes creating a lot of interest amongst golfers in the UK and Ireland,” said Tony Fletcher, Sales Manager of Brand Fusion International, who distribute Volvik balls across Europe’s biggest golf market.
The three special boxes go on sale from next month and are seen to offer stockists an ideal opportunity to boost sales over the Christmas period.
Sales of the Volvik VIVID line have exceeded one million balls in the UK since being introduced in April this year, with Blue and Red proving the most popular colours in the pioneering matte-finished ball. They are also available in Sherbert, Orange, Blue, Green, Red, Yellow, Pink and White.
For more information on the products or the brand, please visit www.brandfusionltd.co.uk